Pricing
Flat-rate pricing built for functional health practitioners
Start with a 14-day free trial. Pick the plan that fits your roster — scale up as you grow.
Starter
For independent coaches just getting started.
- Up to 10 active clients
- Supplement & protocol builders
- Check-ins & messaging
- PDF exports
Pro
For established coaches scaling their practice.
- Everything in Starter
- Automations & AI assistant
- Template library
- Analytics & reporting
Studio
For high-volume practices and white-label deployments.
- Everything in Pro
- Unlimited clients
- White-label studio
- Custom check-in form builder
Enterprise
For multi-coach companies and custom deployments.
- Everything in Studio
- Multiple coach seats
- SSO & onboarding
- Dedicated support
FAQ
Frequently asked questions
Is there a free trial?
Yes — every coach starts with a 14-day free trial with full access. No card required to begin.
Is there a per-client fee?
No per-client seat fees. Your plan (and Pro band) sets your active-client capacity; upgrade any time as you grow.
Can I change plans later?
Yes. Upgrade, downgrade, or cancel from the Stripe customer portal in Settings → Plan & Billing. Changes prorate automatically.
What is the white-label add-on?
White-label branding is included in Studio. On Pro you can unlock it with a one-time $999 add-on — your logo, colors, and client portal, no Studio upgrade required.